Thirsty BirdA holistic approach to marketing + website design to make your business fly.
Starting or running a business requires wearing many hats and constant decision making. Marketing is your most powerful communication and sales tool and sometimes it’s hard to know where to start, or what to prioritise.
Outsourcing your marketing will allow you to gain another perspective, unlock new opportunities and free up your resources to focus on other demands.
Services
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A beautiful website that clearly shares your products and value proposition is your core marketing tool to attract customers and make sales.
Depending on your needs, I will recommend either Shopify or Squarespace to deliver:
home page / header and footer navigation, hero images or video, brand story, unique selling propositions, forms, featured collection, social media feed, email subscriber.
content pages / about, blog, contact + booking forms, product care, look book, wholesale + media kits.
ecommerce / product set up + descriptions, collections + tags, discount codes, inventory + shipping set up, payment gateway set up.
best practice set up + basic SEO
technical integration to third party apps
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Blog articles
Brochureware + stationary
Media kits
Brand kits
Ad creative
Social media creative
I work within Canva to deliver digital files, or I can manage a sub-contractor to deliver html / print files on your behalf.
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Setting a marketing strategy for your business will help you move forward with clarity and reveal opportunities to grow your business and create efficiencies.
Goal setting
Understanding your target market
Competitor analysis
Sales channels
Social media strategy
Advertising + PR opportunities
Action plan
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Database review and segmentation
Newsletters
Campaigns
Automations
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Looking to attract new customers via Facebook, Instagram and Google advertising?
Targeted paid ads will build brand awareness, drive engagement and enquiries and generate web traffic.
Minimum commitment is 3 months with minimum monthly $350 AUD ad spend to build, test and optimise campaigns.
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Setting up accounts and integrating with third parties
Advertising
Strategy
Management
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I can also manage
trade shows
PR campaigns
digital events + webinars
Recent Work - - >
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![iPhone screen showing Bali Moto Park website]()
Client: Bali Moto Park / Industry: Entertainment + Tourism
Bali Moto Park is a new casual motocross riding concept coming to Bali, offering world class dirt bike tracks, facilities, coaching, bikes and events. Designed for all levels of riders.
Project Inclusions:
website design (styling, build + content)
branding voice + USPs
online booking system and ecommerce set up
media kit
social media marketing campaigns
launch event
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![iPhone screen showing Colvin Haven website]()
Client: Colvin Haven / Industry: Architecture + Design
Colvin Haven is a collective of designers, architects and craftspeople that develop residences that are thoughtfully crafted sanctuaries immersed in nature.
Project Inclusions:
On page website SEO
Instagram optimisation
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![iphone image showing Bali Silent Disco website]()
Client: Bali Silent Disco / Industry: Weddings + Entertainment
Bali Silent Disco is a newly launch head set and party props rental business.
Project Inclusions:
logo design + branding
website design (styling, build + content)
branding voice + USPs
social media set up + content plan
back end operations
media kit and email strategy
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![iPhone screen showing Our Club website]()
Client: Our Club / Industry: Retail
Our Club is a newly launched boutique t-shirt business who’s mission is to make life a little more playful, one fabulous t-shirt at a time.
Project Inclusions:website redesign (homepage and styling of secondary pages)
copy writing
user experience and navigation
ecommerce product upload
mobile optimisation
basic SEO
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![iPhone screen showing Peachy Keen website]()
Client: Peachy Keen / Industry: Retail
Peachy Keen Accessories is a newly launched travel accessories brand.
As a new company, a website was required to be build from scratch. Photography had been delivered, however the branding required development and application, all content creation and layout, product descriptions, ecommerce set up (pricing, products categories, shipping and inventory set up) and social media integration.
Project Inclusions:
website design (styling, build + content)
branding voice + USPs
ecommerce set up + integration
creating product descriptions, collections + content pages
social media set up + content plan
business coaching + basic SEO
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![iPhone screen showing Marigold website]()
Client: Marigold Community Learning / Industry: Education
Marigold Community Learning is a beautiful primary school with a learner centred approach to education.
As a heavy content site, the goal was to break down the copy into easier to read bites through design, arrange the page content and navigation into an intuitive flow and streamline the Admissions process, both for parents and the back of office team.
Project Inclusions:website design (styling, build, content application, forms, data management)
pagination and navigation strategy
minor copy editing
photography
domain management + systems integration
mobile optimisation + basic SEO
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![iPhone screen showing JWU website]()
Client: JWU Botanicals / Industry: Food & Beverage
Jamu With You Botanicals is a plant-based tonic beverage brand.
As a growing company, their website required updating to change the name and branding, refresh the overall look and feel of the homepage, update content, add more products and integrate other online buying channels such as Tokopedia, Go Shop and Grab.
Project Inclusions:
website redesign (styling, build + content)
ecommerce integration
subscriber function
social media integration
business name strategy + implementation
business coaching
basic SEO
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![iPhone screen showing Lumiere Shades website]()
Client: Lumiere Shades / Industry: Retail
Lumiere Shades hand makes stylish linen and cotton lamp shades.
Completed in 2021, the project was to create the website and all it’s content from scratch, define the branding and tone of voice and create the ecommerce store and upload dozens of products that required written SEO descriptions, pricing, size and colour variations and multiple warehousing and shipping requirements.
Project Inclusions:
website design (styling, build + content)
ecommerce set up + integration
social media integration
pinterest marketing
business coaching
basic SEO
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![iPhone screen showing NBSA website]()
Client: North Bali School of the Arts / Industry: Education
NBSA is a newly launched international school of the arts, located in Lovina. Delivered pro-bono, they required a full build to attract students for their GAP Year programs.
Project Inclusions:
logo design + branding
website design (styling, build + content)
branding voice + USPs
mobile optimisation
basic SEO
Membership
As a certified SquareSpace developer, enjoy 20% off your website hosting fee with us! You’re welcome :)
Tools in the kit
Working with Thirsty Bird
“Working together was an absolute pleasure. The collaborative nature, excellent communication skills, and open-mindedness to work really helped us launch our products online and guided us with our approach to scaling wholesale.
What truly sets her apart is her holistic approach to all projects. She sees the bigger picture, and has the ability to integrate web development with digital marketing strategies to create maximum impact. She was always eager to share insights, ideas, and expertise.
I look forward to working together again!”